IndieSite.org - Freedom for you band!

IndieSite has many features including:

• Your very own domain name
• Site is “skinned” to match your band’s identity
• Sections can include:
  • Blog – with auto posting to social networks (myspace, twitter etc.)
  • Photo gallery
  • Tour dates
  • Fan forum – with option to assign moderation rights to fans
  • Shop - with physical and digital downloads
• Best of all, you can update and maintain it yourself (it really is that simple!)

Check our a demo site and watch a video screencast here: http://www.IndieSite.org

If you were offered the following, which would you choose?

1. Download album $7.99
2. Physical album $14.99
3. Download and physical album $14.99

In a recent study it was found that most people would choose the 3rd option. However when the study is repeated with just options 1 and 3, then most people would instead go for option 1.

This is because option 2 is a psychological decoy. It gives the impression that option 3 represents the best value for money, even though it is more expensive than option 1. Pretty smart hey?

It’s Marketing 101, however it’s a strategy that the music industry hasn’t seemed to have caught onto just yet. Follow the link to read the original article.

[Via Million Media]